You have a mission.
Heartwood crafts the custom
software to make it real.
You have an idea that deserves to exist in the world. And it might never get built. Not because it isn’t good enough. Because the right partner never showed up. You were built to bring this into the world. That’s why Heartwood exists.
Trusted by partners like
Our team brings 25+ years of experience from companies like YouVersion, Planning Center, Our Technology, and Differential.
The Right Partner
Your mission deserves a partner who’s been in rooms like yours before. Someone who’ll lose sleep over getting it right. The right partner finally showed up.
Custom software means a lot of things.
Here’s what it means to us.
What we craft
Discovery & strategy
Before you write a line of code, you need to know what to build and why. We research, roadmap, and give you a clear recommendation you can hand to any dev team.
Mobile apps
Native and cross-platform apps for iOS and Android. Built for real users, designed to last, and maintained long after launch.
Web applications
Platforms, internal tools, dashboards, and customer-facing products. Modern frameworks, clean architecture, built to grow with you.
How we show up
Embed with your team
We join your engineers, infuse care and craft, and make everyone better through the partnership.
Manage the whole build
Our team owns the project end to end. Weekly check-ins, full transparency, a finished product built to your specs.
You don’t need to know which one you need yet. That’s what the Clarity Sprint is for.
Good ideas deserve great software.
We believe everyone is created to count in ways no one else can fully replicate. Your mission isn’t interchangeable. It’s yours. The software that serves it shouldn’t be interchangeable either.
Faith tech, church tech, and tools that serve the kingdom directly. This is where Heartwood started, and it’s close to our heart. We build for organizations whose mission has an eternal horizon, and we steward their resources with the reverence that deserves.
Read our church tech guide →Find your starting point.
Clarity Sprint
From$2,500You have something you want to build but you’re not sure where to start. That’s exactly what this is for. In a week, we work alongside you to test your idea, map out what it would take, and see if we’re the right fit for each other. You walk away with real clarity and a plan you trust, whether or not we end up building it together.
- Prioritized feature roadmap
- Technical architecture recommendation
- Risk and feasibility assessment
- Go/no-go recommendation with rationale
- Written brief you can hand to any dev team
Custom Project
From$20,000You've validated your idea and you're ready to build. Our team treats your project like our own. From first conversation to launch and beyond. Not as a vendor. As a partner.
Team Partnership
From$12,500/monthYou have a product in market and need engineering capacity you can trust. We embed with your team, bring senior leadership and craft, and make everyone better through the partnership.
Need senior engineering leadership without a full team? Ask about fractional CTO and advisory engagements.
You don’t need to pick a service to reach out. Tell us what you’re working on and we’ll figure out the right path together.
Get in Touch
The Heartwood Difference
We call it irrational care. The kind that doesn’t make sense on a spreadsheet. When you work with Heartwood, you’re not getting a team that clocks in, writes code, and disappears. You’re getting people who lose sleep thinking about your mission, who send handwritten notes after a kickoff call, who fly in for a meeting when a Zoom would’ve been fine. We care more than makes sense on paper. That’s by design.
Some agencies operate on a transactional model: you pay, they build, they leave. We’ve been on the other side of that equation for years, hiring agencies and watching them fail to understand our culture or our mission. We didn’t want to repeat that model. We wanted to be just as invested in your idea as you are. So Heartwood was built around partnership, not transactions. When we take on your project, we’re not looking for a quick engagement. We’re looking for work worth doing together.
Our core team is lean and experienced. You’re going to get quality and depth on every engagement. When a project calls for more capacity, we don’t just hire the cheapest shop we can find. We partner with companies like TechVision to connect economies and invest in communities around the world. Because doing good isn’t a tagline for us. We look for ways to create impact through our tech, our team structure, and our partnerships.
There’s a verse we come back to often: “Better one handful with peace than two handfuls with toil and chasing after the wind.” We say no to a lot. Not because we don’t want to work hard, but because we want the right work — the kind that brings peace, not pressure. The kind that lifts people up. The kind that still matters years from now. We believe everyone is built to count. We just want to make sure the things we build help them do it.
You don’t have to carry it alone.
Maybe your idea has been sitting in a notebook for months. Maybe it keeps getting pushed aside because other priorities keep winning. Maybe you’ve tried to build it and it didn’t go anywhere. Not because the idea was wrong, but because you didn’t have the right people around you.
Whatever the reason, the pull you feel toward this work is real. It’s not going away. And you weren’t meant to carry it alone.
We’d love to hear about it. Send us a message and we’ll take it from there. Maybe that’s a video call. Maybe it’s coffee. Maybe it’s just a few emails back and forth. No pressure. No agenda. Just a real conversation about what you’re carrying and whether we can help you bring it into the world.
From people we’ve helped